Photo:Lisa Lake/Getty Images; Chris Unger/Getty Images
Lisa Lake/Getty Images; Chris Unger/Getty Images
TheKelce brothershave joined Club $100 million!
TheMonday Night Countdownanalyst, 36, and the Kansas City Chiefs star, 34, have signed a landmark nine-figure, three-year deal with Amazon’s Wondery to distribute their podcastNew Heights with Jason and Travis Kelce, according to a news release from the company on Tuesday, Aug. 27.
“We couldn’t be more excited to team up with Wondery for the next phase ofNew Heights,” the Ohio natives said in a statement. “We love this show, and the fanbase that has grown with us over the last two seasons.”
The podcastershad been searching for a new dealin the $100 million range for their popular and award-winning weekly show after theseason 2 finale.
“They will absolutely get that much. These aren’t vanity deals, these shows are cash machines," a podcast industry executivetold PEOPLE in July.
The new contract with Wondery includes global distribution rights to all audio and video episodes of the podcast,New Heights’ back catalog of all content and rights to create international audio adaptations of the podcast for global audiences, according to the release.
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Sincedebuting in September 2022,New Heightshas been serving up highlights in the podcast space. The tight end and his retired NFL star brother use their platform to reflect on everything fromtheir experiences on the fieldto sharing personal stories and discussing cultural touchstones.
After Travis began his relationship withTaylor Swiftlast year, the podcast embraced a new audience. The brothers have long referred to their fans as “92 percenters,” joking that 92% of listeners tune in for football, while the remainder are Swifties and other non-NFL fans.
Jason has previously said thatit’s “been fun” to welcome the new demographicwhile bantering with his brother about everything from football to theirfavorite cheeseburgers.
As the Kelces welcome new fans into the fold — or “Club 92” — they say they’re “thrilled” to embark on the new chapter.
“We are going to create some groundbreaking moments together through this partnership,” the brothers said in the news release.
source: people.com