Shania Twain Proves She's Still the One in Denim and Diamonds at 2024 People's Choice Country Awards

Mar. 15, 2025

Shania Twain attends the 2024 People’s Choice Country Awards in glittering denim gown.Photo:Terry Wyatt/Getty

Terry Wyatt/Getty

Shania Twainis goin' out tonight, and she’s looking fabulous while she does it!

The country music icon, 59, walked the red carpet at the2024 People’s Choice Country Awardswearing country queen staple — denim and diamonds! And her look was totally custom thanks to a collaboration between her stylist Greer Heavrin and Levi’s!

“The final two-piece custom denim gown and gloves were all hand measured, cut, stitched, and crystallized specially for Shania Twain to create a stand out red carpet moment,” Levi’s shared in a statement.

Levi’s referenced “pieces from historic custom looks throughout the years to create the full-length denim skirt, fit right at the waist for a modern interpretation of the classic mermaid skirt.”

Shania Twain attends the 2024 People’s Choice Country Awards in glittering denim gown.Terry Wyatt/Getty

As for Twain’s beauty moment she also looked to the past. The icon did not hold back on the glam giving retro vibes with her flippy blonde bob teamed with a smoky makeup look.

Twain is pulling double-duty as both the show’s host and a nominee in the concert tour of 2024 category where her Shania Twain: Come On Over - The Las Vegas Residency - All The Hits! is nominated alongside headlining tours fromLuke Combs,Jason Aldean,Morgan Wallen,George Strait,Tim McGraw,Kenny Chesneyand the night’s most-nominated artist,Zach Bryan. But for the “Giddy Up!” singer, being asked to host the show may be the biggest honor of all.

Shania Twain attends the 2024 People’s Choice Country Awards.Tibrina Hobson/NBC/NBCU Photo Bank via Getty

Tibrina Hobson/NBC/NBCU Photo Bank via Getty

“I’m out to feel my best and to feel great in what I’m wearing, so I plan on being glamorous,” she told PEOPLE ahead of the event. “I love bringing glamour to country. It’s great to refresh it because it was way more glamorous when I was a kid. It was very common for the men in my grandparents country music to wear crystal and bejeweled pants, for example. That’s gone away for a long time. I think it’s time for country to get a little more glamorous again, so that’s my plan.” (And she definitely delivered!)

“Any of those big shows rely a lot on the spirit and the mood of the host, because the hosts are chosen, I think quite carefully, making sure people are relating and the host has experience,” she told the outlet.

In addition to keeping the show moving along, Twain is also bringing her risk-taking fashion sense to the stage. Over the last few months, the “Still the One I Want” singer has been experimenting with different hairstyles —including a pink wigthat made her feel more confident about going all-gray one day.

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“The pink surprisingly made me look and feel younger somehow and it’s so light, it’s practically gray. So that was a really good surprise,” she toldExtrain May.

She added, “Of course I can color my hair, but what I wanted to get used to was ‘what do I look like with my hair going lighter and lighter and lighter?' "

Shania Twain.Denise Truscello/Getty

Denise Truscello/Getty

Twain has also been trying out new looks in recent months. In July, she attendedAndrea Bocelli 30: The Celebrationat Teatro Del Silenzio in Lajatico, Italy, whereshe wore a flowing dressfeaturing a colors ranging from soft pastels to neutrals. Meanwhile, during her residency, the Grammy winner has been rockinga cascading black gownwhen she performs “From This Moment” that’s so impressive Twain refers to it as “she” and gave the dress a name.

“She’s called Fiona and she probably weighs, I am guessing, around 20 lbs., maybe more, maybe even 20 to 30 lbs. She is a structure. I designed her,” Twain told PEOPLE.

“I already knew what it was meant to be and then it was just about adding the right amount,” she continued. “It was kind of like putting a puzzle together. But I already knew what puzzle was going to look like, what it wanted it to look like. It’s a production to get her in place, to get her on, to get her off.”

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The 2024 PCCAs will air live on Thursday, Sept. 26 at 8 p.m. ET/PT across NBC and Peacock from the Grand Ole Opry House in Nashville.

source: people.com